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การวิเคราะห์ Kano เป็นเทคนิคการวิเคราะห์ที่เจ้าของผลิตภัณฑ์หรือนักวิเคราะห์ธุรกิจใช้เพื่อช่วยในการสร้างความแตกต่างของคุณลักษณะของผลิตภัณฑ์ ผลงานชิ้นนี้…
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[vid_tags]Kano Analysis with Examples
kano model คือ.
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The way he pronounces "Kano" though hahaha
Sir, you are too slow … I am sorry, but I loved your content.
I'd like to thank you for explaining this with an example.
May God bless you and please do keep making videos that would help the people out there.
Is there a way to quantify/assign weights to the feature so that we can map the features in the chart appropriately ?
Andrew kano is amazingly explained, and it does provide an insight of how we ourselves are regulated by the marketing companies. Your explanation tells most about myself other than the features of a product
How do you plot the actual Kano data results?
Thanks for taking the time to make the video – nice to see the proces in action. I would say though that at 13:35 This post-it positioning seems wrong. The zone of indifference is all the way across the middle (not just your dotted box), not up and down as well. I'm not sure how a customer can be delighted by the absence of something unless you are saying it is a "Reverse Quality" item, in which case it should be described as such. The "delight" you describe when placing it at the top is relating to the remaining product, not the post-it item you are moving around – this isn't how Kano works. If people actively say they don't want it in your research and are actively pleased it is absent then it is fine where you put it, but that is not what you say in your narrative. Also 15:02 you've placed a headphone jack on the "Feature Performace" line (more is better) – I'm not sure how that fits as its either buit into the phone or its not, and adding two jacks probably doesnt improve delight (may work against it actually). Most likely I'd say it was on the Basic requirements line as people would naturally expect it to be there. Thanks.
thank you for detail explanation
Why u don't use Kano questionnaire to categorise the features?
Super, thanks for making this video. Very helpful.
watch @ 1.5X speed , thank me later
11:14 Bluetooth sticker in right place? Because it counts as fully implemented at that position.
Hi, would you only use the WSJF method, post KANO for 'delighters'?
thank you for your detail explanation <3
Thank you very much. Nice explanation.
Can you please how the Voice of the customer organized in a table while the data collection. Also, can you please show how the table analyzed?